An AWS Cost Optimization Success Story

Promosis saves 30% on AWS and increases performance by 5x by partnering with Privo, a Navisite company

Who is Promosis?

Promosis uses sweepstakes, skill contests, loyalty programs, instant-win games and more to help its clients establish, strengthen and maintain a meaningful relationship with their target audiences.

The Challenge

Promosis has been “all-in” on AWS for years, but as the company rapidly scaled its infrastructure, it needed to make sure costs didn’t rapidly scale as well. Traditional approaches to cost management that rely on manual, reactive processes had become untenable as the company’s now modernized infrastructure dynamically scales up and down in response to changing demands. Promosis needed a cost management solution that was as dynamic and proactive as its infrastructure.

Privo’s Managed Billing Service was a no-brainer for us. The portal is powerful and easy to use, and it’s really nice to know you can get a billing expert on the phone when you need one.
Peter Barnet

The Solution

Promosis joined Privo’s Managed Billing services and gained access to Privo’s powerful cost management portal. In the portal, Promosis was able to review its historical AWS performance and see recommendations for purchasing Reserved Instances (R1s), removing unused resources and rightsizing its instances. Working with one of Privo’s dedicated billing experts, Promosis was able to optimize the account and reduce its monthly AWS hosting fees by over 30%. Furthermore, Privo was also able to identify advanced recommendations for cost savings such as migrating Promosis’ database to Aurora, saving 40% while also increasing database performance by 5x.

The Privo Managed Billing portal analyzed Promosis’ Detailed Billing Record (DBR) and laid out the various RI purchase options and its associated return on investment (ROI).

WorkSpaces is extremely easy to manage. Working with Privo, Promosis can maintain just a few “Golden Images” that contain the necessary applications for each work role. Furthermore, the WorkSpaces clients and Chromebooks automatically update, and Zero Clients have no operating system to patch or update whatsoever.

Locating cloud desktops and back office servers in AWS makes it easy to leverage more advanced AWS services for analytics, machine learning, big data and more. Promosis will pursue making data-driven decisions faster and more accurately using these additional, powerful AWS services since they are now at the company’s fingertips.

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